Role: Marketing Executive
Duku is an innovative and rapidly expanding Product Design Consultancy located in the vibrant heart of Cheltenham. We are seeking a dynamic and driven Marketing Executive to join our team, as we continue to develop our design consultancy and embark on an exciting new venture. In addition to promoting our core services, the Marketing Executive will play a pivotal role in the launch of our new subsidiary, Duku-EV. This subsidiary is dedicated to introducing a cutting-edge EV charger into the market. By joining our team of talented Designers, the successful candidate will have the opportunity to shape our company's profile, drive growth and spearhead the marketing plan for this groundbreaking product.
To learn more about us, please visit our website: www.duku.co.uk
Main Duties of the role:
• Take charge of maintaining and managing our company website, ensuring it reflects our brand identity and showcases our latest projects.
• Conduct monthly content audits to optimise our website's performance and user experience.
• Create compelling advertisements to increase our visibility in target markets and capture the attention of potential clients.
• Manage our presence on social media platforms (LinkedIn, Facebook, Twitter), engaging with our audience, expanding our follower base, and building meaningful connections.
• Conduct thorough market research and regular competitor analysis to stay ahead of industry trends and identify opportunities for growth.
• Develop client and candidate attraction campaigns to attract top talent and forge strong relationships with our stakeholders and larger clients.
• Collate, report, and analyse the performance of our digital campaigns, making data-driven decisions to enhance their effectiveness.
• Implement and maintain a comprehensive SEO strategy to boost our online visibility and drive organic traffic.
• Assist in crafting compelling marketing literature, sales materials, and press releases that effectively communicate our value proposition.
• Collaborate with the wider business team, providing marketing input and support for various projects.
• Help plan and deliver our product launch into the EV sector.
The successful candidate will demonstrate:
• Excellent verbal and written communication skills to convey our brand message effectively.
• A keen interest and prior experience in digital marketing, staying up-to-date with the latest trends and best practices.
• Proficiency in social media management, utilising platforms to engage audiences and drive brand awareness.
• Strong skills in InDesign and Photoshop, enabling the creation of visually stunning marketing collateral.
• Proficiency in MS Office software to develop impactful presentations, reports, and documents.
• Experience with marketing automation tools such as MailChimp, and Survey Monkey, streamlining communication and campaign management.
• Familiarity with Google Analytics and other analysis tools to measure and optimize campaign performance.
• Meticulous attention to detail, ensuring accuracy and precision in all marketing initiatives.
• Excellent organizational skills with the ability to manage time and workload efficiently.
• Professionalism and reliability, meeting deadlines and delivering exceptional results.
• Ambition, energy, and a creative mindset to drive innovation and contribute to our company's success.
This is a part or full-time position (3 days per week / 22.5 hours + ) working closely with the Senior Management team. The Marketing Executive will play a pivotal role in propelling our already successful business to the next level and beyond.
• Competitive salary ranging from £20,000 to £30,000 pro rata, depending on experience.
• Flexible working hours.
• Central location with free parking.
NO AGENCIES PLEASE