About Us

Green Ginger Digital is a thriving Performance Marketing agency located in the heart of Beverley, East Yorkshire. We specialise in helping ambitious businesses grow by connecting them with the right customers, time and again.

As a small but dynamic team, we deliver big results for our clients, offering services such as PPC, SEO, and strategic consultancy. We take pride in fostering a kind, collaborative and passionate work environment where every team member can thrive and contribute to our shared success.

We are looking for a talented Senior Paid Media Strategist to join our growing team and drive impactful strategies across our client base.

Key Responsibilities

Campaign Support

Assist in setting up and optimising Paid campaigns across Google Ads, Microsoft Ads and Meta. 
Demonstrate understanding of Google Shopping and how to enrich and enhance a feed to aid performance 
Conduct keyword research to build a clear campaign structure across Google Ads, aligned to the goals of the business. 
Demonstrate copywriting skills for ads and extensions mirroring client TOV. 
Support A/B testing efforts for ad creatives and other initiatives. 
Confidently carry out Business as Usual (BAU) tasks to best practice monitoring the impact on performance. 
Proactively contribute to quarterly plan development using learnings from data and business-as-usual observations. 
Assist in monitoring account budgets to ensure accurate spend, escalating any large changes to senior team members.

Performance Analysis

Track and report on key performance metrics that allign to the clients goals.
Help create client-facing reports, providing insights and recommendations with a right-first-time attitude.
Contribute to calls and F2F meetings demonstrating clear knowledge and understanding of the client. 
Proactively problem solve and escalate any challenges to team members 
Support with ad hoc reporting and data analysis.

Innovation and Learning

Stay informed about industry updates and best practices. 
Participate in training sessions and team discussions to develop skills. 
Proactively share with the team and update clients on testing results. 
Creation of process documents to support training hub development and best practice process

Job Requirements

Experience: 1 years in Paid Search or an equivalent Digital Marketing role, ideally in an agency environment. or a recent university graduate.
Data-Driven Mindset: Strong analytical skills and attention to detail. 
Communication: Ability to explain campaign performance and strategies clearly to clients. 
Organisational Skills: Strong attention to detail and ability to manage multiple clients simultaneously.

Benefits

A dynamic and varied role — no two days will be the same.
Competitive salary based on experience with clear progression routes.
31 days of holiday, including bank holidays
Plus 1 day off for your birthday and an extra holiday when you have worked 2 years
Support and funding to gain industry-recognised qualifications.
A challenging but rewarding team environment with a focus on collaboration and growth.

Green Ginger Digital jobs

Paid Media Executive - PPC and Paid Social